From January 2002 – May 2010, Americans for the Arts partnered with the Ad Council to create a multiyear national public service advertisement campaign to promote the need for more arts education opportunities for children. The campaign educated parents on how the arts are essential to a child's development and identified ways for parents to advocate for more arts education for children both in and out of school.
A generous $1 million grant from the Doris Duke Charitable Foundation served as the catalyst in the development and launch of the PSA ads, created by the nationally recognized advertising agency, GSD&M of Austin, Texas.
The NAMM Foundation generously contributed $1 million for the launch of the second phase of the arts education PSA campaign. Americans for the Arts continued to partner with the Ad Council, and released new television, radio, and print ads, as well as web banners, produced by the advertising agency Leo Burnett.
Click on the logos below for more information about the different campaign partners, or contact Americans for the Arts with any questions.